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WAREHOUSE TRANSITION: Starting Jan 3, all new orders will ship FEB 1

PRIMAL 2 CARDINAL NOW AVAILABLE

Only weighing 6.9 ounces with an outsole that measure only 8mm in height. We are very proud of our trademark shoe, the Primal 2.

Although originally designed as a casual sneaker, people (including ourselves) often use them to exercise including running marathons and Crossfit.

With an outsole made using an air injected rubber, the flexibility allows your foot to move with the environment around it, thus allowing the foot to work as it was originally intended.

Now available in Cardinal Red.

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Why You Should Go Outside

While we’re not your mom, we’ve taken a page from her book by recommending you put down your phone, step outside and grab some fresh air. And, ironically, it’s the best time of year to do it. Why should you get into the great outdoors? Keep on reading for a few great reasons. 

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