Let’s face it, you’re not going to buy crab legs to feed your dog. So why would you buy a pair of minimalist shoes if you are not going to use them properly? Hell, I would love to sell a billion pairs of shoes so I can roll up to the office with my Lambo sittin on 22″ rims….what what, but I also don’t want to be accountable for customers heading to the hospital. And more importantly, I care about our customers (You should be proud ma!).
Therefore, when someone new to the game buys a pair of zero drop shoes, the last thing we need is for them to run around the track like they are having a muscle spasm. Not only does it make you look bad, but what are people going to think of minimalist footwear and more specifically Lems Shoes if we have people representing our products doing this?
In order to perfect something, we practice. You don’t step into the ring with Ali just because you think you can box (so stole this from Fast and the Furious) and you don’t start booking gigs if you want to learn to play guitar. Well my friends, I hate to break it to you but running is no different. It takes practice to learn how to run properly. Don’t believe me? Then I suggest you take a little trip to your nearest Planet Fitness and I challenge you to call whatever is happening on those treadmills “running”.
Luckily, Chi Running is there to answer all of your running and (yes) walking questions. So maybe instead of looking like a duck the next time you decide to “go for a run”, you will be the smoothest mother…SHUT YO MOUTH, in the gym.
Whether you run a mile in the park or are an elitist marathoner, Chi Running teaches how to engage your core to run more efficiently without losing speed or exerting too much energy.
Pain in the joints, a rapid heartbeat, and simple fatigue can all be eliminated by learning to run correctly by eliminating a heel strike and utilizing a correct alignment a posture. All can be taught by logging on to www.chirunning.com and reading an article or two next time you’re on the pot instead of checking out Buzzfeed’s latest post on the “top ten most adorable kittens”.
Don’t take our word for it, but don’t look worse than this guy after running a single mile either.
Check out Chi Running at http://www.chirunning.com and get on the right foot.